Google Network
- Text Ads
- Image Ads
- Flash Ads
- Ask
- Sensis
- News Digital Media
- Fairfax
- Herald Sun
- The Daily Telegraph
- Google Affiliates
- Google Adsense Affiliates
- YouTube
- mdn.net
- doubleclick.net
- Yahoo
- Yahoo7!
Bing/Microsoft Network
- Bing
- MSN
- Text Ads
- Image Ads
- Flash Ads
- NineMSN
- AltaVista
- Bing Microsoft Affiliates
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Facebook Network
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What is Ads Management
Ads management refers to the funds required to manage the Search Engine Ads for a specific ads allocation (e.g. $100 allocation) and time (e.g. 1 month or 3 months). This includes creating, brainstorming, adding, adjusting and managing ads, creation, brainstorming and generation of keywords and phrases, monitoring and adjusting the bids, competitor ads research and aim the ads reach their desired audience.
What is Ads Allocation
The funds specifically for the Search Engine Ads. E.G. $100 paid directly to the display ad network (such as Google, Bing/Microsoft, Facebook) for the specific purpose of payment for successful keyword/keyphrase bids.Later referred to as CPC (cost per click).
Ads Management Vs Ads Allocation (Per Month Basis)
As the funds allocated to the ads increase, the management fee grows at a small rate in line with effort required to manage the ads. For example, a $100 ads allocation results in $150 management, whereas a $500 allocation is $255 in management. Management fees are expected to rise over the following years as more of your competitors enter the online ad market in your industry. As more of your competitors enter the online ad market this will drive the bid price up for ads and the effort required to develop a better ad campaign over these competitors.
Price
- $250
- $385
- $755
- $1,360
- $2,640
- $5,850
- $11,060
Ads Allocation
- $100
- $200
- $500
- $1,000
- $2,000
- $5,000
- $10,000
Ads Management
- $150
- $185
- $255
- $360
- $640
- $850
- $1,060
% Mgmt to Ads
- 150.00%
- 92.50%
- 51.00%
- 36.00%
- 32.00%
- 17.00%
- 10.60%
How Much Does It Cost (General Estimates, Depends on Your Industry)
The Google Network
$ 1.50 - 3.00
The Bing / Microsoft Network
S 0.50 - 1.20
The Facebook Network
S 0.80 - 1.50
Specifications: For us to create ads for you, we require the following specifications, contact us for assistance: | ||
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Multiple Projects
In the case that you have multiple projects, we recommend advertising using different accounts for the following reasons:
- Separate accounts are required to link to different domains.
- Having different or unrelated topics within a single ads account causes the ads to work against each other.
- Different account level settings (billing, currency, geography/suburb and time-zone).
- Reporting and account data of higher quality, the account-wide statistics are only affected by one project.
- Having separate accounts prevents one campaign from exhausting the whole budget.
Note |
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Ad Placement Examples | ||
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Includes: | |||
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Standard Ads Packages
$100
$ 250
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $245p/m
$200 Best Practice
$ 385
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $380p/m
$500 Best Practice
$ 755
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $740p/m
$1000 Best Practice
$ 1360
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $1350p/m
$2000 Best Practice
$ 2640
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $2630p/m
$5000 Best Practice
$ 5850
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $5840p/m
$10000 Best Practice
$ 11060
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $11060p/m
$100 Tack On
$ 142
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $140p/m
Advanced Ads Packages
$100
$ 310
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $296p/m
$200 Best Practice
$ 445
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $431p/m
$500 Best Practice
$ 815
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $801p/m
$1000 Best Practice
$ 1420
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $1406p/m
$2000 Best Practice
$ 2700
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $2686p/m
$5000 Best Practice
$ 5910
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $5896p/m
$10000 Best Practice
$ 11120
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $11040p/m
$100 Tack On
$ 142
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $140p/m
Image Ads
Image advertising, although similar in operation to text-based advertising, requires more tactical thought; from the way we visually represent your branding and public image to smarter integration with keywords. As such, separate image ad packages are offered as add-ons to the normal advertising packages above.
Select one of the following options in addition to a Standard or Advanced Ads Package if you wish to use image ads.
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Price
Per Month- New Image Ads p/m
Standard
Advanced
Ad Placement Examples | ||
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Includes: | |||
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Standard Ads Packages
$100
$ 250
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $245p/m
$200 Best Practice
$ 385
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $380p/m
$500 Best Practice
$ 755
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $740p/m
$1000 Best Practice
$ 1360
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $1350p/m
$2000 Best Practice
$ 2640
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $2630p/m
$5000 Best Practice
$ 5850
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $5840p/m
$10000 Best Practice
$ 11060
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $11060p/m
$100 Tack On
$ 142
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $140p/m
Advanced Ads Packages
$100
$ 310
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $296p/m
$200 Best Practice
$ 445
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $431p/m
$500 Best Practice
$ 815
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $801p/m
$1000 Best Practice
$ 1420
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $1406p/m
$2000 Best Practice
$ 2700
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $2686p/m
$5000 Best Practice
$ 5910
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $5896p/m
$10000 Best Practice
$ 11120
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $11040p/m
$100 Tack On
$ 142
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $140p/m
Ad Placement Examples | ||
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Includes: | |||
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Standard Ads Package
$100
$ 250
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $245p/m
$200 Best Practice
$ 385
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $380p/m
$500 Best Practice
$ 755
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $740p/m
$1000 Best Practice
$ 1360
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $1350p/m
$2000 Best Practice
$ 2640
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $2630p/m
$5000 Best Practice
$ 5850
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $5840p/m
$10000 Best Practice
$ 11060
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $11060p/m
$100 Tack On
$ 142
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $140p/m
Advanced Ads Package
$100
$ 310
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $296p/m
$200 Best Practice
$ 445
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $431p/m
$500 Best Practice
$ 815
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $801p/m
$1000 Best Practice
$ 1420
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $1406p/m
$2000 Best Practice
$ 2700
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $2686p/m
$5000 Best Practice
$ 5910
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $5896p/m
$10000 Best Practice
$ 11120
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $11040p/m
$100 Tack On
$ 142
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $140p/m
Gumtree Ads Packages
Bronze
Silver
Gold
Network Examples | ||
Standard Ads Package
$100
$ 299
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $294p/m
$200 Best Practice
$ 435
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $430p/m
$500 Best Practice
$ 805
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $800p/m
$1000 Best Practice
$ 1410
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $1405p/m
$2000 Best Practice
$ 2690
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $2680p/m
$5000 Best Practice
$ 5900
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $5890p/m
$10000 Best Practice
$ 11110
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $11100p/m
$100 Tack On
$ 150
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $150p/m
Image Ads (Add On)
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Price
Per Month New Image Ads p/mStandard
Advanced
Select one of the following options in addition to a Standard or Advanced Ads Package if you wish to use image ads.
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These packages are identical to the normal ads packages, minus the ads allocation (i.e., they have management allocation only). used in the following scenarios (for example):
The price in the top row indicates the ads allocation for which the package applies. So, for example, if you have allocated $100 to your ads, you would choose the first package ($150 management allocation). |
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Includes: | |||
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Standard Ads Management
$100
$ 150
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $145p/m
$200 Best Practice
$ 185
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $180p/m
$500 Best Practice
$ 255
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $250p/m
$1000 Best Practice
$ 360
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $350p/m
$2000 Best Practice
$ 640
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $630p/m
$5000 Best Practice
$ 850
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $840p/m
$10000 Best Practice
$ 1060
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $1040p/m
$100 Tack On
$ 42
Per Month- Management
- 2x Ads Revision
- 2x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $40p/m
Advanced Ads Management
$100
$ 210
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $196p/m
$200 Best Practice
$ 245
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $231p/m
$500 Best Practice
$ 315
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $301p/m
$1000 Best Practice
$ 420
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $406p/m
$2000 Best Practice
$ 700
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $686p/m
$5000 Best Practice
$ 910
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $896p/m
$10000 Best Practice
$ 1120
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $1040p/m
$100 Tack On
$ 152
Per Month- Management
- 4x Ads Revision
- 4x Keyword Management
- 1x Collaborative Campaign Review
- 1x Report
- 3 Month Contract Discounted Price: $150p/m
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Search Engine Ads Performance Report
Price
Per MonthStandard
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Advanced
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* Ads Revision may include:
- Checking budgets and how the ads are tracking throughout the month
- Editing, removing/deleting, pausing and resuming ads
- Writing new ads, generating new concepts for ads
- Testing different searches (key terms/keywords)
- Comparing current ads to competitors’ strategies
^ The $100 Tack On package is for clients who have a set advertising budget which doesn’t adhere to the price allocation of any of our advertising packages. If, for example, a client wishes to allocate a budget of $300 on Google or Bing/Microsoft advertising, they can do this by selecting a $200 standard allocation package as well as a $100 Tack On package (a total cost of $527, including management costs). Note that a $700 budget would require a $500 and $200 standard allocation package; 2 $100 Tack On packages would not be allowed.
Google Adword’s Third Party Partner Policy can be found here
Zeumic, My I.T. Partner –
Years of development gives Zeumic’s ads management the edge over the competition. Coupled with strategic website plans. Get set to soar!